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  • Return Path Press Office
    pressoffice@returnpath.net
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    +1 646-367-3905
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    +1 631-764-3729
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Media Highlights

SmartMoney magazine: 10 Things Online Retailers Won't Tell You
New York Times: Unsubscribing Isn't Always Immediate
Associated Press: E-tailers Push Email Discounts to Lure Shoppers
Industry Standard: Are Your "Invite a Friend" Emails Ending Up in the Junk Folder


2011 Media Coverage

    July

    June

    May

Computerworld : Fake AV makers, scammers exploit Bin Laden news

Forbes.com, The Morning Call and Watchdog: Scammers leap into high gear with bin Laden killing

Network Security Edge: Cyber Criminals Leveraging Bin Laden News

Chief Marketer: Email And The Chinese Market: One Billion Opportunities, One Billion Potential Pitfalls

Media Post Email Insider: The Future of Email: Get Ready for the Innovation Groundswell

Business Insider: Working On, Rather Than In, Your Business

Business Insider: Email: Social Media's Secret Weapon

The Magill Report: Mobile Email Access Increases 80 Percent From October: Return Path

MediaPost: Share Of Email Use On Mobile Phones Expands

InformationWeek: Tablets Becoming Popular For Email

WebProNews: Mobile Email Activity on the Rise, Says Report

The Retail Bulletin: Marketers need to embrace changing email habits

Google Live Search: Mobile Email Activity On the Rise

DM News: Mobile's share of email up 81% since October 2010: survey

Email Institute: Mobile's Email Share Rises

BizReport: Return Path: Mobile email viewing increases 81%

Mobile Marketer: Mobile email cannibalizing Webmail to place functionality over form

Website magazine: Mobile Email Viewership Up 81 Percent

Unified Communications Edge: Don't Forget About Email

Response Magazine: Mobile E-mail Viewership Skyrockets 81 Percent, Study Finds

MarketingProfs: Marketing Resources for Marketing Professionals: Mobile Email Viewing Up 80%, Highest Toward Weekend

eMedia Vitals: Email marketing: Don't ignore mobile

telecompetitor: Report: Tablets Redefining Mobile Email & Messaging

BtoB: Mobile email experiencing explosive growth

EMAIL RESOURCE CENTER: The Future of Mobile Messaging

eM+C: Study Reveals 81% Increase in Mobile Email Viewership

TMCnet: Hosted Exchange Week in Review: E-mail Trends

Trendline: The New Twitter Notification Email Is Not Optimized For Mobile

BizReport: Legitimate email may not make it through filters

Business Insider: You Have to Throw a Stone to Get the Pond to Ripple

IT Business Edge: The Email Pie Grows, Driven by Mobile

Exact Target Blog: Are Your Emails Going to Bulk?

Cellular-News: Mobile Email Study Finds 81% Growth in Email Activity on Mobile - IPad, Tablet Viewership Increasing

Emailblog.eu: Email news: mobile messaging, GMail ads, geolocations, zombie email addresses

The Retail Bulletin: Marketers need to embrace changing email habits

Fourth Source: Views of emails on mobile devices have jumped 81%

Pure360: Mobile email access doubles in six months

AccuraCast News: Mobile Email Access Increases 81%

Net Imperative: Mobile emails up 81% on last year

Email Marketing Blog: Email Marketing – Something for the Weekend?

BizReport: Legitimate email may not make it through filters

Cable.co.uk: UK broadband providers blocking more spam emails

Digital Knowledge Centre: Email marketing mistaken as spam rises 50%

M&M: Emails failing to reach European consumers

    February

    January


2010 Media Coverage

    June

    February


2009 Media Coverage

    July

    January


2008 Media Coverage

    December

    November

Zero Strategy: Marketers should pay attention to email subject lines

MediaPost: Earning Our keep---from Opt in to Unsubscribe

EmailGarage: Email Marketing Forum 2008, The Presentation

SmartMoney magazine: 10 Things Online Retailers Won't Tell You

MediaPost's Email Insider: Earning Our Keep From Opt-in to Unsubscribe

Deliverability.com: Happy Thanksgiving

DMNews: Inbox Insider: Marketers need to work on the unsubscribe process

Email Marketing Reports : No Man is an Iland

Email4Thought: Study Finds US Marketers Risk Unsubscribe Woes

EmailKarma.net: Yahoo! Gets Sender Score

Distant Creations: Unsubscribing Isn't Always Immediate

Search Marketing for Nonprofits: Unsubscribing doesn't need to be Goodbye

MediaPost: Retailers Magnify Opt-In, Opt-Out E-mail Sub Processes

New York Times Unsubscribing Isn't Always Immediate

Deliverability.com: Yahoo! and Sender Score Certified: Together At Last

Deliverability.com: AOL's Plans for Domain Reputation

MarketingVox: 1/5 of Marketers Send Emails Even After Consumers Unsubscribe

IMedia Connection- Customers unsubscribe, but 20 percent of companies keep sending mail

MarketingCharts: One-Fifth of Marketers Send Emails Even After Consumers Unsubscribe

BizReport: Is Your Unsubscribe Process Working For, or Against You

Magilla Marketing/Direct magazine: Top Firms Fumble Opt Out:Return Path

FreshBusinessThinking.com: Your Reputation Holds the Key to Deliverability

BusinessStrata (UK marketing blog): New checklist launched for email marketers

New York Times: And Now For The Mergers

DirectTrafficMedia: How Online Marketers Can Defend Their Firms Reputation

BeRelevant: Successful Deliveraiblity Lies With The Marketer

MarketingProfs: Look to the Big E

DM News: Inbox Insider: Consolidation in e-mail is getting specialized

Destination CRM: FreshAddress and Return Path's ECOA Join Forces

Sandhill.com: Return Path Inc. Secures New Funding Round

Direct: Alive and Kicking: Execs Agree that E-mail DM is Sound

    October

    July

    June

60 Second Marketer: How to Create a Great Subscriber Experience with Your E-mail Newsletter

Wise Marketer: Hong Kong: promotional e-mail boosts brand loyalty

itWeb: Email Marketing Key Tool (Epsilon study)

Dark Reading: ISPs Join Hands to Battle Botnet-Driven Spam

Inside Retailing: Email Marketing Gains Ground

Deliverability.com : Return Path's strategy to hire all the deliverability talent

IT Examiner (Indian IT publication): Email-Based Marketing Taking Off

B@B: Yesmail Becomes Sender Score Partner

DM News: Yesmail Becomes Sender Score Partner

BizReport.com: Return Path: Three steps to better email campaigns

RisMedia: Is Your Company Missing out on E-mail's Marketing Advantages?

DirectNewsline e-newsletter: Marketers Missing E-mail Fundamentals

MediaBuyerPlanner: Top Brand Marketers Missing out on Email Personalization Opportunity

Circulation Management Magazine: STUDY: 85 Percent of Marketers Lack Customization in Initial Emails

Word to the Wise blog: Marketers Missing Out

MediaPost: Stealth Study: Big Brands Still Struggling With Email

Mark Brownlow's No Man Is an island blog: Win by being less c**p than the rest: June 4, 2008

B@B: Report: Marketers missing boat on targeted e-mail marketing

MarketingCharts.com: Top Brand Marketers Missing out on Email Personalization Opportunity

MarketingVox: Email Marketers Fail to 'Welcome' New Subscribers, Personalize Emails

BeRelevant blog: Study Finds That Top Brands Are Not Yet Delivering Good Subscriber Experiences

Magilla Marketing: Astonishing: Marketers Fail 'Welcome' Test

    January

 
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